Blog Posts

Today, consumers have a lot of power, and an increasing number of companies are learning how to harness that power to make raving fans out of their customers. Perhaps the most important change, technology, has allowed businesses to connect and sell to clients in new...

Leading digital strategist influencers of the biggest brands around the world are leading the “Digital Transformation” change, and everyone wondering why & how it’s done to enhance customer buying experiences. Going through its initial evolution, digital...

Digital transformation is top of mind in every business you have these days. We're guilty of throwing the phrase around at business meetings, this can cut that cost, this can bring in more revenue, but what does it actually mean? Why does it matter? Today, "digital...

Grew up in a fast-paced socially evolving environment This particular generation has witnessed the most dramatic transformation of the country from a poor nation with little technology, to now the world’s second-largest economy on earth, that has both benefited and...

Chinese millennials tend to be very brand-aware, knowing the best US trendy products, and the top tier brands they represent. They may not be particularly price-immune in the marketplace for some products and services but are more driven to spend big Chinese...

There is a large growing number of brands that are now beginning to understand why “China’s Millennials”, are the leading consumer demographic for major luxury brands, and for good reason. China's millennial generation is growing in “consumer influence power” in the...

Perhaps most importantly is they are people-oriented and believe that their “student in transformation employees” comes first in the transformational process, not products and technology, as most would think. Strong leaders build strong innovative companies on well...